Shoppers can search for items by typing a term or phrase into the search box located at the top of the homepage. ![]() Use conversion rate as a Key Performance Indicator (KPI) for measuring the impact of your SEO efforts. The conversion rate is the percentage of potential buyers that complete a purchase out of the total number of visitors.Īs more visitors buy products, conversion rate grows. Boost conversion rates and sales growthĪ conversion is the result of a buyer taking action.A few simple steps can improve listings for product search, boost sales, and help shoppers find your brand.Īs an Amazon seller, you can use SEO tactics to: ![]() What is Amazon SEO and why does it matter?Īmazon search engine optimization (SEO) is the process of optimizing product listings to help them rank higher in product searches on. ![]()
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